STREAMING | BRASIL
The most successful European series are available on NOW, with access via TV, app and online
The most successful and prizewinning series from all over Europe has arrived on Claro’s screen through Europa+ (Europa Plus), the digital video platform created for European expatriates, Brazilians of European descent, and the large community of European culture enthusiasts in Brazil.
Since the beginning of January, Claro Brasil customers can enjoy high-quality content from Europa+ including series, documentaries and reality shows from internationally recognized producers such as BBC Studios, ZDF, RAI Italia, StudioCanal, ITV, Beta Film, Mediaset Italia and Nordic World, among others.
Some of the titles available in their original language and with Portuguese subtitles are the British series The Durrells and Bancroft, and the Italian dramas The Promised Life and The Silence of Water.
The service is available for R$14.90 (Brazilian Reals) per month, and subscribers have the opportunity to access it through Claro’s streaming platform NOW via TV, app, and online totally commercial-free, in high definition, and in original language with Portuguese subtitles.
As part of the launch, Claro users can enjoy, free of charge, the first season of Zomboat!, a sci-fi and dark humor series about the zombie apocalypse, set in the British city of Birmingham.
Also available as part of a free trial are the French police drama Spiral, season 1 of Rosy Abate which is considered one of the most successful Italian series of recent years, the moving Swedish story Love Me which won the Kristallen Award for Best Drama, and Bad Banks, a German drama about the European financial world.
“This is our debut in the Brazilian market, and we are very excited to have an ally like Claro. It’s a partnership aligned with our global strategy of bringing the best stories to new audiences and territories,” said Miguel Torres-Bohl, Sales and Marketing Director for South America and the Caribbean at Castalia Communications.
“For Claro, adding Europa+ to the portfolio in Brazil reinforces our position as the largest content hub in Latin America. We know that European television content is widely accepted globally, and Brazil is no exception. With the launch of Europa+, our subscribers now have access, inside and outside their home, to a premium catalog of the most watched and awarded series,” said Claro’s TV director, Ricardo Falcão.