{"id":38189,"date":"2018-01-25T10:53:43","date_gmt":"2018-01-25T18:53:43","guid":{"rendered":"http:\/\/www.tvmasmagazine.com\/?p=38189"},"modified":"2018-01-25T10:53:43","modified_gmt":"2018-01-25T18:53:43","slug":"banijay-group-adquirio-la-productora-digital-francesa-shauna-events","status":"publish","type":"post","link":"https:\/\/tvmasmagazine.com\/en\/2018\/01\/25\/banijay-group-adquirio-la-productora-digital-francesa-shauna-events\/","title":{"rendered":"Banijay Group acquired French digital producer Shauna Events"},"content":{"rendered":"<p><div id=\"attachment_38190\" style=\"width: 265px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.tvmasmagazine.com\/wp-content\/uploads\/2018\/01\/Marco-Bassetti-CEO-de-Banjay-Group.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-38190\" class=\"wp-image-38190\" src=\"http:\/\/www.tvmasmagazine.com\/wp-content\/uploads\/2018\/01\/Marco-Bassetti-CEO-de-Banjay-Group.jpg\" alt=\"\" width=\"255\" height=\"196\" \/><\/a><p id=\"caption-attachment-38190\" class=\"wp-caption-text\">Marco Bassetti, CEO of Banijay Group<\/p><\/div><\/p>\n<p><strong>The French digital company Shauna Events,<\/strong>\u00a0created and directed by Magali Berdah, whose\u00a0focus is the creation of original content for social networks, specializes in forging collaborative\u00a0alliances between brands and digital influencers, especially talents of Reality TV.<\/p>\n<p>The association between a product or a brand integrates perfectly into the daily life of the influencer, thus reaching its base of followers worldwide through their\u00a0activities in social networks.<\/p>\n<p><strong>Marco Bassetti, CEO of Banijay Group,<\/strong>\u00a0said in the statement that &#8220;The acquisition of Shauna Events is a significant first step in our digital expansion. This will allow us to provide transmission support opportunities to the talent that emerges through our television programs. We are delighted to welcome Magali and her\u00a0team and hope to take advantage of their experience.&#8221;<\/p>\n<p>This acquisition is part of Banijay&#8217;s expansion to enter new business areas closely linked to the Group&#8217;s core TV production activities.<\/p>","protected":false},"excerpt":{"rendered":"<p>The French digital company Shauna Events,\u00a0created and directed by Magali Berdah, whose\u00a0focus is the creation of original content for social <a class=\"more-link\" href=\"https:\/\/tvmasmagazine.com\/en\/2018\/01\/25\/banijay-group-adquirio-la-productora-digital-francesa-shauna-events\/\">&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84,79],"tags":[],"class_list":["post-38189","post","type-post","status-publish","format-standard","hentry","category-innovadores","category-tv-abierta"],"_links":{"self":[{"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/posts\/38189","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/comments?post=38189"}],"version-history":[{"count":1,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/posts\/38189\/revisions"}],"predecessor-version":[{"id":38191,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/posts\/38189\/revisions\/38191"}],"wp:attachment":[{"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/media?parent=38189"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/categories?post=38189"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/tags?post=38189"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}