{"id":41839,"date":"2019-08-14T15:56:05","date_gmt":"2019-08-14T22:56:05","guid":{"rendered":"http:\/\/www.tvmasmagazine.com\/?p=41839"},"modified":"2019-08-15T16:05:40","modified_gmt":"2019-08-15T23:05:40","slug":"nbcuniversal-telemundo-enterprises-adquiere-la-productora-underground-de-argentina","status":"publish","type":"post","link":"https:\/\/tvmasmagazine.com\/en\/2019\/08\/14\/nbcuniversal-telemundo-enterprises-adquiere-la-productora-underground-de-argentina\/","title":{"rendered":"NBCUniversal Telemundo Enterprises acquires the Argentine  Underground production company"},"content":{"rendered":"<p>BUSINESS \/ PRODUCTION<\/p>\n<p><strong>&#8220;This acquisition is a strategic investment to help us meet the growing demand for high-quality cutting-edge Spanish content in the United States and around the world,&#8221; said Marcos Santana, President of Telemundo Global Studios.<\/strong><\/p>\n<div id=\"attachment_41840\" style=\"width: 333px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-41840\" class=\"wp-image-41840 size-full\" src=\"http:\/\/www.tvmasmagazine.com\/wp-content\/uploads\/2019\/08\/MARCOS-SANTANA.jpg\" alt=\"\" width=\"323\" height=\"156\" srcset=\"https:\/\/tvmasmagazine.com\/wp-content\/uploads\/2019\/08\/MARCOS-SANTANA.jpg 323w, https:\/\/tvmasmagazine.com\/wp-content\/uploads\/2019\/08\/MARCOS-SANTANA-150x72.jpg 150w\" sizes=\"auto, (max-width: 323px) 100vw, 323px\" \/><p id=\"caption-attachment-41840\" class=\"wp-caption-text\">Marcos Santana, president of Telemundo Global Studios.<\/p><\/div>\n<p style=\"font-weight: 400;\">\u00a0NBCUniversal Telemundo Enterprises, announced that it has just acquired the internationally renowned boutique production company Underground Producciones, based in Argentina. The new wholly owned subsidiary will become an extension of the successful Telemundo Global Studios to boost its growth capabilities and production of premium content for primetime and digital platforms. This agreement strengthens Telemundo&#8217;s position as the largest producer of Spanish-written content in the United States. The financial terms were not disclosed.<\/p>\n<div id=\"attachment_41841\" style=\"width: 360px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-41841\" class=\"wp-image-41841 size-medium\" src=\"http:\/\/www.tvmasmagazine.com\/wp-content\/uploads\/2019\/08\/Sebastian-Ortega-ultima-350x233.jpg\" alt=\"\" width=\"350\" height=\"233\" srcset=\"https:\/\/tvmasmagazine.com\/wp-content\/uploads\/2019\/08\/Sebastian-Ortega-ultima-350x233.jpg 350w, https:\/\/tvmasmagazine.com\/wp-content\/uploads\/2019\/08\/Sebastian-Ortega-ultima-150x100.jpg 150w, https:\/\/tvmasmagazine.com\/wp-content\/uploads\/2019\/08\/Sebastian-Ortega-ultima-768x512.jpg 768w, https:\/\/tvmasmagazine.com\/wp-content\/uploads\/2019\/08\/Sebastian-Ortega-ultima-1024x682.jpg 1024w, https:\/\/tvmasmagazine.com\/wp-content\/uploads\/2019\/08\/Sebastian-Ortega-ultima.jpg 1280w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/><p id=\"caption-attachment-41841\" class=\"wp-caption-text\">Sebastian Ortega, founder of Underground Productions.<\/p><\/div>\n<p style=\"font-weight: 400;\">&#8220;This acquisition is a strategic investment to help us meet the growing demand for high-quality cutting-edge Spanish content in the United States and around the world,&#8221; said Marcos Santana, President of Telemundo Global Studios.<\/p>\n<p style=\"font-weight: 400;\"><strong>\u00a0<\/strong>&#8220;It is an honor and a privilege to have the opportunity to incorporate talents such as Sebasti\u00e1n Ortega, who has led one of the most creative teams in the region, and has been able to set a global standard with extremely original ideas. Underground represents a great competitive advantage for Telemundo Global Studios, as we continue to develop and produce the best premium content and formats for Hispanics and audiences worldwide,&#8221; expressed Santana.<\/p>\n<p>Underground Producciones is directed by its successful artistic director, Sebasti\u00e1n Ortega, who began his career in 2001 on the Argentine television network Telef\u00e9. Then he was in charge of the artistic direction in Ideas del Sur, where he developed and produced critically acclaimed shows such as &#8220;Tumberos&#8221;, &#8220;Los Roldan&#8221;, &#8220;Disputas&#8221;, &#8220;Costumbres Argentinas&#8221; and the news format &#8220;Ser Urbano&#8221;.<\/p>\n<p>In 2005 he founded Underground Productions, which has produced international successes that include &#8220;Educando a Nina&#8221;, &#8220;Los Exitosos Pells&#8221;, &#8220;Graduados&#8221;, &#8220;Historia de un Clan&#8221;, &#8220;Un Gallo para Esculapio&#8221;,\u00a0&#8220;100 D\u00edas para Enamorarse&#8221;, &#8220;Lalola, &#8220;El<\/p>\n<p>Marginal&#8221;\u00a0and the blockbuster &#8220;El \u00c1ngel de Luis Ortega&#8221;, a co-production with the company El Deseo, of Pedro Almod\u00f3var, Telef\u00e9 and K&amp;S Films. Already in its third season,&#8221; El Marginal &#8220;has been an audience phenomenon and was adapted by Telemundo International Studios last year under the title &#8220;El Recluso&#8221;.<\/p>\n<p>&#8220;We are thrilled to join the NBCUniversal Telemundo family. This is an exciting milestone for Underground,&#8221; said Sebastian Ortega, Executive Producer, Underground Producciones. &#8220;This union represents a new era and a great leap in artistic evolution for all of us in the team. We look forward to this partnership and will continue to focus on developing world-class productions, bringing hard work and passion to everything we do.&#8221;<\/p>\n<p>Telemundo with its recent success the super series\u00a0<em>La Reina del Sur<\/em>, dominated in its schedule throughout its transmission, and positioned the channel at 10 p.m. as network # 2, regardless of language, among adults 18 to 34 years old, and network # 3 among adults 18 to 49 years old.<\/p>","protected":false},"excerpt":{"rendered":"<p>BUSINESS \/ PRODUCTION &#8220;This acquisition is a strategic investment to help us meet the growing demand for high-quality cutting-edge Spanish <a class=\"more-link\" href=\"https:\/\/tvmasmagazine.com\/en\/2019\/08\/14\/nbcuniversal-telemundo-enterprises-adquiere-la-productora-underground-de-argentina\/\">&#8230;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[84,80,79],"tags":[],"class_list":["post-41839","post","type-post","status-publish","format-standard","hentry","category-innovadores","category-ott","category-tv-abierta"],"_links":{"self":[{"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/posts\/41839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/comments?post=41839"}],"version-history":[{"count":1,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/posts\/41839\/revisions"}],"predecessor-version":[{"id":41842,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/posts\/41839\/revisions\/41842"}],"wp:attachment":[{"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/media?parent=41839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/categories?post=41839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tvmasmagazine.com\/en\/wp-json\/wp\/v2\/tags?post=41839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}