![\"\"](\"http:\/\/www.tvmasmagazine.com\/wp-content\/uploads\/2019\/09\/Aruanas_-1-350x233.jpg\")
\u201cAruanas\u00bb Clara (Thain\u00e1 Duarte), Ver\u00f4nica (Ta\u00eds Ara\u00fajo), Natalie (D\u00e9bora Falabella) and Luiza (Leandra Leal) \u2013 Credit: Globo\/F\u00e1bio Rocha.<\/p><\/div>\n
Among the highlights, there is the hit \u2018Aruanas\u2019, a co-production with Maria Farinha Filmes, which was released last June in more than 150 countries and had a brand-new distribution strategy for Globo \u2013 on the digital platform\u00a0aruanas.tv<\/a>\u00a0powered by Vimeo.\u00a0In Brazil, this Globoplay original production is available exclusively on Globo streaming platform and now it hits the international market.\u00a0The creation and distribution of \u2018Aruanas\u2019 case and what is new about Globo series will be the topic of \u2018Globo Series Screening: 2020\u2019,\u00a0<\/em>which will be held on October 15th<\/sup>\u00a0at 10h30, exclusively for guests.<\/p>\n Raphael Corr\u00eaa Netto, Director Ejecutivo de Negocios de Globo.<\/p><\/div>\n \u2018Where My Heart Is\u201d and \u2018Unsoul\u2019, Globoplay original productions, will be released first-hand at the event, even before they are released in the Brazilian market.\u00a0And \u2018Second Call\u2019, a co-production of Globo and O2 Filmes, is to be released in Brazil in October.\u00a0Globo is also presenting at MIPCOM the third season of \u2018Under Pressure\u2019, which has already been licensed to more than 70 countries, and the second season of \u2018Iron Island\u2019.<\/p>\n \u201cThis strategy results from Globo investments in new and different genres and formats, from the increase of our series and short formats production capacity. We are also continuously investing in telenovelas and searching for diversifying partnership models and content distribution to meet the current demands of our partners and of our audience too, which is increasingly used to the possibility of choosing what, when and where to watch what is more interesting to them\u201d, says\u00a0Raphael Corr\u00eaa Netto, Head of Globo International Business.<\/p>\n The strong presence of Globo in this edition of MIPCOM shows its power of multiplatform content production in several formats, and also reveals the company\u2019s capacity of innovation, quality and connection with the audience.\u00a0\u201cWe have taken some important steps this year, with a more accurate look over new markets, such as the opening of MG4 studios which represent a pioneer project for the audiovisual industry, as well as new partnerships and license agreements\u201d, Corr\u00eaa Netto sums up.<\/p>\n <\/p>","protected":false},"excerpt":{"rendered":"![\"\"](\"http:\/\/www.tvmasmagazine.com\/wp-content\/uploads\/2019\/09\/Raphael-Correa-Neto-350x263.jpg\")