![\"Thierry](\"http:\/\/www.tvmasmagazine.com\/wp-content\/uploads\/2013\/09\/Thierry_Martin_.png\")
<\/a>Thierry Martin, Regional Director for Latin America of NAGRA<\/p><\/div><\/p>\n
In so far consumers move between various\u00a0devices thanks to broadband access increased capacity, Multiscreen opens an innovative way to access TV contents.<\/p>\n
Thierry Martin, NAGRA’s\u00a0Regional Director for South America, will present the opportunity to have Multiscreen Solutions for pay-tv operators and OTT in JORNADAS\u00a0INTER NATIONS\u00a02013, in Buenos Aires, Argentina.<\/p>\n
Thierry Martin’s presentation, entitled “The Challenge to Provide Contents on Multiple Screens” will be held on Thursday, September 28 at 11:00 pm.<\/p>\n
Let’s talk about consumers and keeping their attention?<\/i><\/strong><\/i><\/p>\n “Consumer habits are changing, including an average of 4.4 hours in front of “screens”, spreading daily\u00a0\u00a0being a 90% of all screen-based media interactions.\u00a0 “The connected home is a reality that service providers need to take advantage of. Multiscreen Strategies, including cloud-based services, that\u00a0bring closer premium entertainment\u00a0to any screen quickly and cost effectively.”<\/p>\n The presentation will cover Multiscreen opportunities in the Market, as well as the challenges that service providers find preparing their platforms for the future while leveraging their existing infrastructure,\u00a0implement investments, render services and insures\u00a0client\u00a0loyalty\u00a0in the present.<\/p>\n Thierry Martin as well will share Multiscreen case studies in pay TV operators, as extended reception, all OTT and Electronic Sale\u00a0(EST).<\/p>\n NAGRA is the Digital TV division of the Kudelski Group (SIX:KUD.S) provides Security Solutions\u00a0and Multiscreen User Experiences for the monetization of Digital Media. The company offers contents providers and DTV operators worldwide, integrated platforms, secure, open and applications over Broadcast, Broadband and mobile platforms, enabling\u00a0attractive and personalized viewing experiences. www.nagra.com<\/a>\/dtv and @ nagrakudelski<\/p>\n <\/p>","protected":false},"excerpt":{"rendered":"