{"id":69782,"date":"2026-02-26T16:36:35","date_gmt":"2026-02-26T19:36:35","guid":{"rendered":"https:\/\/tvmasmagazine.com\/?p=69782"},"modified":"2026-02-28T09:33:49","modified_gmt":"2026-02-28T12:33:49","slug":"el-segundo-foro-de-inversion-audiovisual-de-madrid-analiza-vias-de-financiacion-para-fortalecer-el-sector","status":"publish","type":"post","link":"https:\/\/tvmasmagazine.com\/en\/2026\/02\/26\/el-segundo-foro-de-inversion-audiovisual-de-madrid-analiza-vias-de-financiacion-para-fortalecer-el-sector\/","title":{"rendered":"The second Madrid Audiovisual Investment Forum analyses new financing avenues to strengthen the sector"},"content":{"rendered":"

BUSINESS | PRODUCTION | INVESMENTS | FORUMS | ENTERTAINMENT<\/span><\/strong><\/p>\n

\"Apertura<\/p>\n

The event served as a meeting point for industry professionals, facilitating the exchange of experiences and the creation of business contacts among producers, investors, and institutional representatives.<\/strong><\/span><\/p>\n

The Forum is part of the roadmap to improve competitiveness and facilitate access to financing.<\/strong><\/span><\/p>\n

Advertising<\/p>\n

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The second edition of this event, organised by the Madrid Audiovisual Cluster<\/strong>, in collaboration with the Madrid City Council <\/strong>and the Regional Government of Madrid,<\/strong> and with the support of CREA SGR <\/strong>and Caixabank<\/strong>, brought together institutional representatives, financial entities, investment funds, production companies and industry experts to address the evolution of bank financing, the role of private equity and other alternative funding models within the audiovisual industry. The Caixabank All in One space hosted the second edition of the Madrid Audiovisual Investment Forum<\/strong> this Wednesday, an initiative promoted by the Madrid Audiovisual Cluster<\/strong> to explore the challenges and opportunities arising from new financing models in the industry.<\/p>\n

The fully booked event also served as a meeting point for industry professionals, facilitating the exchange of experiences and the creation of business contacts between producers, investors and institutional representatives. Attendees were able to explore potential synergies, generate new collaboration opportunities and strengthen their professional networks in an environment conducive to business dialogue and connection.<\/p>\n

The programme included panels dedicated to bank financing for the audiovisual sector,<\/strong> with the participation of CREA SGR, Caixabank and several production companies; sessions on alternative financing; and analyses of the role of private equity, specialised funds and investment vehicles linked to technological transformation. The institutional opening session featured Ra\u00fal Berdon\u00e9s<\/strong>, President of the Madrid Audiovisual Cluster; Javier Hern\u00e1ndez S\u00e1nchez,<\/strong> Director of Institutional Banking at Caixabank; Manuel Beltr\u00e1n<\/strong>, Director General of Institutional Relations and Strategic Projects at Madrid City Council; and Luis Mart\u00edn<\/strong>, Deputy Minister of Culture, Tourism and Sport of the Regional Government of Madrid. During his speech, the President of the Cluster thanked institutional stakeholders for their support and continued backing of the Madrid audiovisual ecosystem, as well as the involvement of partner organizations, members and the organization\u2019s board of directors.<\/p>\n

The event is part of the Cluster\u2019s strategy to reinforce competitiveness and consolidate Madrid\u2019s international positioning as an audiovisual hub<\/strong>. As highlighted by Ra\u00fal Berdon\u00e9s<\/strong>, the organisation currently brings together 127 organisations across the entire value chain \u2014 companies, associations, academic institutions and training centres \u2014 with the aim of promoting innovation, strengthening the business fabric and generating new development opportunities. He also emphasised that the Forum forms part of the roadmap aimed at improving competitiveness and facilitating access to financing.<\/p>\n\n\t\t\n\t\t

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Inauguraci\u00f3n<\/strong><\/p><\/div>\n\n\n\t

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La inversi\u00f3n en la cadena de valor<\/strong><\/p><\/div>\n\n\n\t

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Financiaci\u00f3n alternativa de proyectos<\/strong><\/p><\/div>\n\n\n\t

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La inversi\u00f3n directa de SETT<\/strong><\/p><\/div>\n\n\n\t

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