EVENTS | BUSINESS | CONTENTS | ENTERTAINMENTS
Made two changes: one, reducing the event to two days, and the other, moving it to another venue, the HOLLYWOOD ROSEVELT HOTEL. It took place with fewer attendees; but many said, “Here we are, what we are looking for business, albeit with fewer dollars in our pockets”.
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TRENDS: Buyers were looking for content for all windows, mainly from Chile, Colombia, Uruguay, and Peru. Most catalogs arrived with fewer content offerings, albeit with fresh and innovative stories, and there were also contract renegotiations.
LESS NEWS ABOUT ALLIANCES. Inter Medya has reached a co-production agreement with Zebra Producciones of the iZen Group to co-produce premium content aimed at the Hispanic markets of the U.S., Mexico, and Spain, with the promise of at least three titles over the next year. And Globo and Telemundo, for the co-production of original films and series that will be launched as Globoplay Originals in Brazil and through Telemundo’s streaming and broadcast platforms in the United States.
THE NEGATIVES. Only one elevator was working, the lobby was dark, employees lacked clear information about the event, and suites were far from each other and from meeting tables, which disrupted casual meetings, according to several interviewees with TVMAS, who were present with the print edition.
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THE POSITIVES. By reducing the event to two days, the schedules were generally met, and the pool served as the main venue for casual gatherings. Another positive aspect was the reduction in costs for participants and distributors.
IN CONCLUSION. The event remains key to the content business prior to the majors, who also reduced screening days and reduced their catalogs with less content. In conclusion, although there is uncertainty, the independents will seek a 2026 version, making the necessary adjustments.
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THE MAJORS. Sony, Paramount, Disney, FOX, Warner, Universal, among others, held their respective screenings of upcoming productions, seeking to maintain their positions given the enormous content offering.
WITH EYES ON LATAM. Disney and Sony Pictures Television will have productions in the region. Disney will do so in Mexico and Brazil, and Sony will do so in Mexico and Colombia.
Redacción TVMAS