TELENOVELAS | SERIES | FORMATS | MARKET EVENTS | BUSINESS
Davi (Rafa Vitti), Ayla(Bel Lima), Samuel (Juan Paiva), Rosa (Suely Franco), Sofia (Elis Cabral), Abel (Tony Ramos), Filipa (Claudia Abreu) y Leo (Clara Moneke), of Queen Of Myself.
- With a strong presence in the Middle East, Globo is participating in the Dubai International Content Market (DICM), one of the leading events in the audiovisual industry in the region.
- “The creation of the EMEA HUB in Portugal is an essential step and expands our presence.” Rodrigo Nascimento, Head of International Business – EMEA.
The portfolio includes telenovelas, series, and both scripted and unscripted formats. As part of the official event program, on November 4 at 12:30 p.m., Globo will hold a showcase to present its main content and business models.
“This event represents an important moment for strengthening Globo’s position in the region and consolidating our market approach strategy. The showcase allows us to highlight the strength of our portfolio, with formats and titles that have great potential to connect with different audiences. The creation of the EMEA HUB in Portugal is an essential step in this movement. It expands our presence and promotes an even more integrated approach with local partners,” says Rodrigo Nascimento, Head of International Business – EMEA.
Isadora Filpi, Content Distribution & Partnerships, of Globo.
To strengthen the EMEA HUB team, Isadora Filpi will begin collaborating with partners in the region. With seven years of experience at Globo, she has accumulated expertise in different markets and has participated in significant content negotiations.
“The Middle East is a very strategic market for Globo, with a strong affinity for our stories. Participating in DICM is an opportunity to strengthen this relationship and present a portfolio that reflects the quality and global reach of our productions. Furthermore, the showcase will be a moment to highlight this content and reaffirm our commitment to expanding partnerships in the region,” adds Isadora Filpi, Content Distribution & Partnerships.
Titles such as the telenovela Vale Todo, recently aired in primetime on TV Globo. The production is part of the network’s 60th anniversary celebrations and revisits one of the greatest classics of Brazilian television drama, originally broadcast in 1988. Adapted by Manuela Dias (Corazón de Madre, Justicia) and directed by Paulo Silvestrini (Sólo Confía), the plot addresses themes such as ethics, character, and family relationships. Vale Todo reached more than 141 million Brazilians and became the highest-grossing primetime telenovela in the network’s history.
Another Globo offering in Dubai is “Dueña de Mí” (Own Me), by Rosane Svartman, a Totally Diva. Currently airing in Brazil, the story follows Leona (Clara Moneke, from “Sólo Confía”), whose life is transformed by her relationship with Sofia (Elis Cabral), a seven-year-old girl she becomes the nanny for. Their encounter marks the beginning of a journey of affection, care, companionship, and human connection. With strong female characters, “Dueña de Mí” blends comedy, drama, romance, adventure, suspense, power struggles, and unexpected twists.
Globo’s portfolio for DICM also includes the telenovela formats “Totalmente Diva” and “A Vida Sigue,” both international hits, as well as the series “Intolerantes” and the variety shows “Family Size” and “Clause de Cocina” (Cooking Class).
