Both signals are available on the digital basic package, which also includes HD. The Argentine operator, which also includes Antena 3 in its tender, reinforces the presence of the Atresmedia group in the Southern Cone with younger signals Atresmedia International -Atreseries and ¡HOLA! TV-.
With this alliance, both channels are integrated into the digital basic package and the HD package of one of the most important cable operators in the Southern Cone, where Antena 3 Internacional is present for a decade.
The announcement of the agreement coincided with the celebration of the 26th edition of Jornadas Internacionales, organized by the Argentine Association of Cable Television (ATVC) and the Chamber of Producers and Programmers of audiovisual signals (CAPPSA) in Buenos Aires (Argentina) and where TVMAS was present as a media partner of the event.
For Mar Martínez Raposo, director of Atresmedia International. “Being part of Cablevision’s offer, now already with three channels of our international portfolio, makes us stronger in the region and allows us to close a year of great successes in the area of distribution.”