Televisa also leads in the business of entertainment formats


Los Artiga and Spain Los Gonzale

The company is today one of the most influential players of the entertainment market thanks to its commitment to originality in their new formats.

The dating show Date My Avatar and factual entertainment Cuenta Conmigo received an excellent reception and were selected among the global entertainment formats most innovative and market originals in the recent MIPTV in Cannes.

In this event, the agency of contents The Wit selected Date My Avatar as one of the 25 most original in the world. This format already has its destiny secured in Spain, it was the highest rated dating show of the market and one of the global entertainment formats that generated the most interest among buyers. This is the craziest and fun show in recent years giving a twist to the genre: four human avatars directed through a microphone by the real suitors try to conquer their ideal candidate. Will inner beauty overcome outer beauty in the pursuit of love?

The Wit also selected Cuenta Conmigo in its list Fresh TV among the 10 most innovative of factual proposals.

The growth of the entertainment area is allowing Televisa to conquer new territories. This is demonstrated by the worldwide success of formats like Pequeños Gigantes, produced in over 15 territories, or Stand Up for Your Country, with the premiere in Spain of its second season.

Los Gonzalez, currently been broadcast in Spain after a successful first season in Italy, and The Assembly Game, which together with Generation Gap aspire to conquer the Mexican public. It is worth mentioning the wonderful work of the international sales area of Televisa led by Carlos Castro and staff of professionals with great recognition in the international markets.

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