The announcement was made by Alexander Harrison, CEO (Chief Executive Officer) of Chello Latin Ameri
“I am convinced that with our new organization and efficient management team, coupled with the support of Chellomedia, The Latin American team becomes a relevant player in the market, offering a large portfolio of channels and services for our customers andviewers,” said Harrison.
Marcello Coltro was named executive VP and COO (Chief Operating Officer). In his post,Coltro takes charge of advertising sales departments, marketing and external communications, digital and research and also forms part of the overall global strategy development programming.
Ricardo Deben is the new CFO (Chief Financial Officer), who will attend Harrison in the departments of finance and business development. Deben has worked in ChelloMulticanal, Spain, du
Marisa Pineiro has been named Head of Human Resources and Chello Cou
Finally, Jack Efromson was named CTO (Chief Technology Of