WEEKLY SUMMARY – Spanish & English. Ole Distribution lleva Canal Sony Movies a LATAM. The Beautiful Lie with Kate del Castillo. PARAMOUNT+ y C&W in the conquest of the Caribbean. NAB Show in Las vegas

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2021



Resumen Semanal del negocio de los contenidos
audiovisuales a escala global

Weekly summary of the audiovisual content business on a
global scale



PAY TV / SIGNALS

Ole Distribution closes triple deal. Sony Movies channel in Uruguay
and seeks to position itself in LATAM

The new Sony Movies channel is projected in Latin America and has
sealed its agreement on pay TV in Uruguay as a gateway to the entire
region.


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STREAMING / CONTENT

PARAMOUNT+ REACHES CARIBBEAN AUDIENCES THROUGH C&W COMMUNICATIONS

“This alliance allows us to bring Caribbean audiences the amazing
premium content on Paramount+,” said Eduardo Lebrija, EVP, Chief
Commercial Officer, Southern Europe, Latin America, Middle East &
Africa, and MD North Latam & Brazil Hub at Paramount.


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EVENTS / MARKET / CONTENT / BUSINESS

VS Celebrates its Fifth Edition: LA Virtual Screenings 2022

Prensario International confirmed the dates of the fifth edition of
the online market called LA VIRTUAL SCREENINGS (LAVS): June 7-16, 2022
in association with NATPE. And TVMAS is a strategic partner of this
important event as Media Partner.


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SERIES / LATAM / STREAMING PRODUCTION

Kate del Castillo returns with her producer and as an actress in “The
Beautiful Lie”

The US Spanish-language premium streaming service, Pantaya, kicked off
filming in Mexico City for the series “The Beautiful Lie” (non-final
title).


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INTERNATIONAL EVENTS / TECHNOLOGY / BUSINESS

NAB Show Announces #GALSNGEAR Women’s Leadership Summit

#GALSNGEAR, in partnership with the National Association of
Broadcasters, will host an in-person Women’s Leadership Summit and
other content and networking events at the 2022 NAB Show in Las Vegas.
Works to ensure women in media, entertainment and technology gain
visibility and facilitates high-level learning and networking
opportunities at industry events.


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ORIGINAL PRODUCTION / STREAMING

TelevisaUnivision and Lemon Studios ready for four exclusive originals
for ViX+

“With our brand we are going to highlight Hispanic storytelling,
giving the creative community the freedom and investment to shine in
all genres,” said former Netflix creative executive Rodrigo Mazón,
today Executive Vice President and General Manager of ViX+.”


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MEXICO / OPEN TV / PAY TV / OTT

HOLA TV! takes a tour of the most spectacular houses in Mexico in the
premiere of ‘Design Hunters’

The channel will tour emblematic properties with the help of three
specialists, starting on April 1 This season, homes such as Casa
Barragán are shown, included in 2004 on the UNESCO World Heritage
list.


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TV SOAPS / INTERNATIONAL EVENTS / BUSINESS

GLOBO LAUNCHES TELENOVELAS TO THE INTERNATIONAL MARKET IN EXCLUSIVE
SHOWCASE AT NATPE V-FRONTS™

Presented in Spanish and English, the ‘Telenovelas By Globo: Brand New
Releases Showcase’ will reinforce the relevance of the genre and share
news of new super-productions, such as the epic “Pantanal”.


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